Cookie Policy

Please read this cookie policy carefully as it contains important information on who we are and how we use cookies on our website. This policy should be read together with our privacy policy which sets out how and why we collect, store, use and share personal information generally, as well as your rights in relation to your personal information.

Who we are

This website is operated by BusinessComparison a trading name of Business Comparison Limited. We are an intermediary for insurance, finance, energy and telecoms, for more information see about us.

Our website

This cookie policy only relates to your use of our website,

Throughout our website we may link to other websites owned and operated by certain trusted third parties to make products and services available to you. These other third-party websites may also use cookies or similar technologies in accordance with their own separate policies. For privacy information relating to these other third-party websites, please consult their policies as appropriate.


A cookie is a small text file which is placed onto your device (eg computer, smartphone or other electronic device) when you use our website. We use cookies on our website. These help us recognise you as a user and your device and store some information about your preferences or past actions.

For example, we may monitor details like how many times you visit the website and which pages you go to. This information helps us to build a profile of our users.

For further information on cookies generally, including how to control and manage them, visit the guidance on cookies published by the UK Information Commissioner’s Office, or

Consent to use cookies and changing settings

We will ask for your consent to place cookies or other similar technologies on your device, except where they are essential for us to provide you with a service that you have requested e.g. to enable you to fill out the forms on our website.

You can withdraw any consent to the use of cookies or manage any other cookie preferences by clearing your cookies then using our cookie banner to manage your consent preferences. You can then adjust sliders to change your preferences. It may be necessary to refresh the page for the updated settings to take effect.

You can also stop and delete cookies and similar technologies by changing your web browsers settings not to accept them or opt out. For more information on how to do this on these popular browsers please us the link below:

Our use of cookies

On this website we use four categories of cookies, these are all based upon the International Chamber of Commerce UK Cookie Guide. These four categories are:

  • Strictly Necessary
  • Performance
  • Functionality: and
  • Marketing

Some of these cookies can be session cookies which will only exist during your visit to our website. Others are persistent cookies which will stay on your device until they expire or until you delete them.

Strictly Necessary Cookies

These cookies are essential in order to enable you to move around the website and use its features, such as accessing secure areas of the website. They are required to ensure the proper operation of our website and if they were to be disabled our website may not be able to function properly and provide you with the service we are offering.

Performance Cookies

These cookies collect information about how visitors use our website, for instance which pages you go to most often, and if you get error messages from web pages. These cookies don’t collect information that identifies you as a visitor. All information these cookies collect is aggregated and therefore anonymous. It is only used to improve how our website works.

Functionality Cookies

These cookies allow our website to remember choices you make (such as your language or the region you are in) and provide enhanced, more personal features.

*We don’t use any of this category of cookies on our website, however, please be aware that we may link to other websites owned and operated by certain trusted third parties to make products and services available to you. These other third-party websites may use this category of cookie on their websites and information on their use of this category of cookie will be contained in their own separate policies.

Marketing Cookies

These cookies are used to deliver adverts more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaigns. We restrict the use of these cookies to our trusted partners. They remember that you have visited our website and this information is shared with other organisations such as advertisers.

Third Party Suppliers

Google Adsense

AdSense uses cookies to improve advertising. This can be to target advertising based on what's relevant to a user, to improve reporting on campaign performance and to avoid showing ads that the user has already seen. Cookies themselves contain no personally identifiable information.

For further information please see here.

Bing Ads

Our website uses Bing Ads to promote our business online and to market our products and services more effectively.

For further information please see here.

Google Analytics

Google Analytics uses a set of cookies to collect information and report site usage statistics without personally identifying individual visitors to Google. This also enables us to distinguish one visitor from another and lasts for 2 years.

For further information please see here.


Exponea is an email marketing platform that uses cookies to optimise our communication and to enhance your customer experience.

Mouse Flow

For further information please see here.

Microsoft Clarity

Microsoft Clarity is an analytics platform that tracks how users interact with our website to help us understand your interaction with our website and enhance it. Clarity’s cookies send us non-personally identifiable information such as session data.

For further information please see here.


Doubleclick uses cookies to produce more targeted advertising based on what’s relevant to a user, allowing advertising to be more personalised and therefore more engaging.

How to turn off all cookies and consequences of doing so

If you do not want to accept any cookies, you may be able to change your browser settings so that cookies (including those which are essential to the services requested) are not accepted. If you do this, please be aware that you may lose some of the functionality of our website.

For further information about cookies and how to disable them please go to the guidance on cookies published by the UK Information Commissioner’s Office, or